EMAS Ambulance Shift

The Brief

Filmed two days before Christmas, we were asked to produce a fly-on-the-wall documentary style account of a day in the life of an East Midlands Ambulance Service crew.


Our Approach

It was important to show the urgency of the job, and an honest reflection of the challenges faced by our ambulance men and women. Using GoPro cameras and a single camera operator enabled us to capture the events without intrusion and in a sensitive manner. We were also able to include the original recordings of the call outs and sync them with our footage of the responses.


Client: East Midlands Ambulance Service

Format: Video for web

Duration: 4:03

“Reel Media have provided us with a service which is consistently responsive to our specific client needs. Their unobtrusive, professional approach is based on the excellent inter-personal skills of their staff. The finished products have been of excellent quality and competitively priced compared to other corporate video production companies.”

Gill Datta, Teacher of the Deaf - Nottingham Auditory Implant Programme, NHS

Our Clients